Photo of an orange Land Rover Defender 90 and a Discovery 2 with Direct4x4 expedition gear fitted on a country road.

Direct4x4 at The Great British Land Rover Show 2023 

It’s that time of year again as we head out to Stoneleigh for the Great British Land Rover Show 2023. We look forward to meeting old friends and making new ones to celebrate all things Land Rover. This year it is being held on Sunday, November 19th.

Visit official GBLRS2023 website > 

It’s a great opportunity for Land Rover enthusiasts from all over the world to be inspired by different ideas, setups and plan their next adventure. This is our second time at this event, and we had a great experience last year, so we plan to make our stand pop with all our exciting overland expedition camping gear and accessories. So, head along to stand 2A21 for a chat with our friendly team that will be happy to help you get the right products to suit your needs.

Photo off an orange Land Rover Defender 90 with a Direct4x4 roof top expedition camping tent and overland vehicle side awning in a field.

So, at any Land Rover show we need to take our iconic Defender 90, affectionally called ‘Nora’! She’s such a little head-turner and crowd-pleaser! Fully kitted out with some exceptional expedition camping gear, including our foldout 3-person rooftop camping tent sitting boldly on one of our sturdy expedition roof racks and a 270-degree side awning to protect us all from the elements. Inside is the fabulous Defender drawer storage system. These products complement each other and would make your next adventure one to remember! 

Photo of Land Rover Defender 110 with a Direct4x4 roof top tent fitted and an expedition overland camping privacy shower curtain awning in a field.

Also on display will be our classic Land Rover Defender 110 which has one of our most popular roof top camping tents fitted; the ‘Pathseeker’ - an auto pop-up hard-shell remote control solar powered roof tent. Along with one of our overland pull-out quad side awnings and the very handy privacy shower curtain. At all our shows the auto pop-up mechanism on the ‘Pathseeker’ pulls in the crowds with many wanting to have a play! You can never tire of watching how quick and easy this tent is to set up. When you add a few items together it can make a huge difference to your trips. For example, having a privacy tent for showers or changing! This could make staying away longer a possibility.

Photo of a grey Land Rover Discovery 2 parked up on a countryside greenlane.

Our Land Rover Discovery 2 called ‘Sooty’ is a favourite of the office. She is a beast of a truck and is fitted out with some top-quality accessories. You can’t miss the great 4-person ‘RoofTrekk’ hard shell tent on the roof; our most spacious tent will be set up for you to try. New in this year was the aluminium hard cover pullout awning and this sits proudly on the Disco. Inside is the versatile modular slide-out cooking station. Maybe you have never thought of a cooking station, but this is one to bring out the inner chef or keep hungry campers very happy!

Photo of a Land Rover Discovery 5 with roof tent and side awning fitted and other miscellaneous camping gear.

Now for our most modern vehicle: the Land Rover Discovery 5. This luxury SUV is kitted out with a lot of our new products from 2023 including the all black 2-person aluminium clamshell roof tent and hawkwing style 270-degree RHS foldout side awning. Stylish and ready for action, this is no ‘Chelsea Tractor’ but a 4x4 waiting for an outdoor adventure!

Also, at the show we will be bringing a wide range of different accessories. These will include our brilliant fridge/freezers that are available in different sizes, our new power charging station and portable foldable solar charging panel. These will enable you to have the power wherever you go. 

So, come and say hi, maybe grab a show deal and pick up some new Direct4x4 merchandise. Let's make this show one to remember!